DRIVING THE REVOLUTION


Erin Buyers

About Our Founder

Erin Buyers is originally from New Zealand and came to England in 1999 to enjoy the typical Antipodean OE (Overseas Experience). 17 years later she’s more Brit than Antipodean, though her Kiwi routes still run deep.

With over 15 years in corporate sales, most recently as a Global Account Director at Vodafone, Erin is well aware of the highs and lows in the ever-changing corporate world. This really enables her to step into your shoes and appreciate the challenges you face on a daily basis. In fact it was while in this role at a Sales Conference that Erin was first introduced to Behavioural Change for Peak Performance. Behavioural Change for Peak Performance is essentially the study of how our brains are affected by language, both internal and external, and how that language drives our behaviour and affects the programmes we have running at an unconscious level. By introducing just a few of the techniques Erin picked up she was able to make a fundamental impact on her results.

Having retrained in Behavioural Change for Peak Performance Erin set up her practice in 2013, passionate about sharing these life-changing skills with as many people as possible.

Working with clients either on a one to one basis or in group workshops Erin is able to help clients update those unconscious programmes which are no longer fit for purpose. If you think about the software you have on a computer, how often are you prompted to update the software? And yet the programmes that we run are primarily formulated between the ages of 0 to 7, so most people can benefit from an update. Through this process clients gain real clarity on what it is they want to achieve and enjoy peak performance that enables them to effortlessly achieve their goals and real fulfillment in their lives.

Erin’s unique combination of experience as a Sales Executive and a Master in Peak Performance means she can enable her clients to be the best they can be, doing what the love.

Peak Performance Qualifications


  • Connector.

    C-Level Selling Certification

  • Connector.

    INLPTA Master Practitioner in Neuro Linguistic Programming

  • Connector.

    INLPTA Trainer of Neuro Linguistic Programming

  • Connector.

    AAPH Master Practitioner in Hypnotherapy

Having been on numerous courses over the last 6 years as manager I can honestly say this was the most engaging and useful. I believe that Erin Buyers had an excellent style and showed a believable interest in supporting us all.Sean Mahn – Travis Perkins Branch Manager

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